Company Information

Sunlite Sports is a fast growing startup with over 50% growth annually in the past 3 years. We are top ranked online sellers in the Water Sports, Bathing Products, and Office Calculator categories. Our team is passionate, driven, and committed to excellence, and our culture is one of support and collaboration.

Looking For An E-Commerce Director

We are looking for a leader to take us to the next level. This position will oversee all e-Commerce strategy and profitability growth, while leading the e-Commerce, Marketing, and Operations team. This position is also expected to expand our online B2B channel presence, by getting our products into Costco, Walmart, Target etc.

Key Responsibilities

• Grow our brands as we expand online, and develop/launch new products.
• Establish and grow online B2B channels.
• Lead the E-Commerce and Operations team.
• Define KPI’s and goals for our online channels.
• Create, implement, and execute strategic annual performance marketing plans.
• Develop and manage budgets to achieve growth targets.
• Develop performance marketing campaigns that directly and positively impact sales and customer acquisition.
• Oversee all e-Commerce operations, enhancing digital channels to increase ROI and profit margin while directing the e-Commerce strategy.
• Regularly review and analyze performance, providing weekly, monthly, and annual reports with key actions for improvement to management.
• Create paid marketing strategies across all platforms, consistently testing and learning to optimize results and conversion.
• Lead all search marketing efforts, optimizing site rankings and improving organic search results.
• Prepare product level forecasts and revenue projections by channel to ensure inventory availability to support growth.
• Work closely with other departments and Executives to create demand and recognition for the Company and its products.
• Conduct and analyze market research to determine competitiveness.
• Analyze the marketplace to identify ingredient, consumer & shopping trends.

Required Qualifications

• 5+ years experience leading ecommerce strategy
• 5+ years of experience leading cross-functional teams
• 5+ years of experience optimizing PPC and online advertising campaigns with proven results
• Proven track record of growing online B2B channels
• 5+ years of product development experience
• Proven leader with ability to set and hit monthly sales & ROAS goals
• Broad knowledge of online marketing platforms, including latest algorithm trends
• Extensive logistics and operations knowledge
• Excellent project management and problem-solving skills
• Bachelor’s Degree in Business Administration, Marketing, Engineering or eCommerce would be preferred
• Strong attention to detail

Benefits:

• Annual Bonuses
• Annual pay increases
• Paid Time Off
• Medical, Dental, and Vision Insurance

Job Type: Full-time

Pay: $72,000.00 - $120,000.00 per year

Benefits:

• 401(k)
• Health insurance
• Paid time off

Schedule:

• 8 hour shift
• Monday to Friday

Supplemental pay types:

• Bonus pay

Ability to commute/relocate:

• South El Monte, CA 91733: Reliably commute or planning to relocate before starting work (Required)

Work Location: In person

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