Senior Marketing & Communication Specialist Job at Buckeye Community Health Plan

Buckeye Community Health Plan Columbus, OH

You could be the one who changes everything for our 26 million members. Centene is transforming the health of our communities, one person at a time. As a diversified, national organization, you’ll have access to competitive benefits including a fresh perspective on workplace flexibility.

Position Purpose: Assist in the planning, implementation and evaluation of the state-wide marketing & communication program while promoting a favorable public image of the company and each of its product lines

Responsibilities:
Develop, coordinate and promote various new programs and initiatives
Assist, review, and provide feedback to subsidiaries on larger campaigns and initiatives
Educate and train subsidiaries marketing and communication counterparts on new processes
Assist in the design, review and revision of all health-related materials distributed to members while ensuring appropriateness of content, readability and translations
Order and track promotional items for all products and all service areas while ensuring budget compliance and reporting financial impact
Ensure the completion of monthly outreach calendars by regional outreach staff for all service areas
Serve as a contact for community agencies, businesses, fundraisers, community events etc.
Research data, construct ideas, lay out artwork, and/or represent employer directly before the public
Prepare news releases, fact sheets and compose letters as needed

Education/Experience: Bachelors Degree in Public Relations, Marketing, Communications, related field or equivalent experience. 3+ years of marketing or communications experience. Knowledge of various writing techniques including newsletter, press releases and promotional copy. Prior copywriting experience on the Internet preferred. For Buckeye plan only: Degree in business or marketing. Marketing campaign management skills using consumer engagement platform (text and email) and earned, owned, paid and social media channels to support integrated marketing communication program. Demonstrated skill with project management, database management, data analysis, Excel and SharePoint. Business and marketing acumen. Ability to manage budget, billing, trend analysis. Demonstrated success in meeting campaign goals, KPIs. Demonstrated success in managing multiple priorities and deadlines. Strong writing and presentation skills. Web content management skills and experience a plus.

Our Comprehensive Benefits Package: Flexible work solutions including remote options, hybrid work schedules and dress flexibility, Competitive pay, Paid time off including holidays, Health insurance coverage for you and your dependents, 401(k) and stock purchase plans, Tuition reimbursement and best-in-class training and development.

Centene is an equal opportunity employer that is committed to diversity, and values the ways in which we are different. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, or other characteristic protected by applicable law.


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