POSITION SUMMARY:

Retail Sales Representatives are responsible for the direct sale and marketing of the Company’s products, packages, and promotional and other marketing programs directly to actual and prospective customers at accounts in their assigned sales area. They are also responsible for executing other special activities developed by the Company. Employees in these positions work in the field and visit accounts and prospective accounts directly to meet with customers. Employees are expected to achieve their designated sales goals for all corporate brands in their assigned area.

REPRESENTATIVE RESPONSIBILITIES:

The primary responsibility of this position to make direct sales to customers and prospective customers at their business locations. While specific duties may vary by customer, employees are expected to perform the following duties in connection with their primary responsibility of outside sales:

· Meet directly with responsible customer employees at their business locations to drive outside sales revenue and growth and increase distribution of National Brands in assigned area.

· Develop assigned sales area by constantly prospecting for new accounts through outside sales calls.

· Develop a sales plan for each outside sales call to reach volume and distribution goals, as defined by the Company’s objectives.

· Anticipate objections from customers and prospective customers, and have action plan to address.

· Make all sales calls on assigned days; work to minimize customer phone calls.

· Provide efficient service and merchandising (as appropriate) to all accounts that will enhance the image of all corporate brands with consumers and retail customers.

· Know your products and promotional programs.

· Ensure that all product in the account is saleable and in code.

· Maintain or increase shelf facings for all brand and products according to company standards.

· Solicit and maintain secondary displays or wings for all promotional activity.

· Insure distribution of all authorized product on every visit to your accounts.

· Identify problems and competitive activity on your route and communicate to your immediate supervisor.

· Follow Company guidelines or policies acting immediately when expected on product complaints or major recall issues.

· Follow up on special dealer requests “Grand Opening”, banner requests, etc.

· Notify vending department of anticipated or known customer closings in ample time to retrieve equipment.

· Retrieve voice mail messages twice each day and act with urgency on customers’ requests.

· Maintain a strong working relationship with all key personnel in your accounts.

· Properly complete all new account forms and submit daily with appropriate state tax exempt forms. Maintain accurate sales book entries, submit all required paperwork in a timely manner and properly completed.

· Maintain all assigned company property and/or equipment in a clean condition. Report any malfunctions immediately.

· Perform other job-related duties as assigned.

EXPERIENCE, EDUCATION, CERTIFICATION:

· Equivalent of high school diploma or G.E.D. certification and 3-5 years beverage experience or Bachelor’s degree.

· Excellent communication skills and follow up skills.

· Ability to adapt to change.

· Bachelor's degree in Business, Marketing or related field.

· Sales experience.

· Office equipment including, but not limited to, computer, phone, fax machine, copier and calculator.

· Warehouse equipment, pallet jack, handcarts, etc.

· MS Office including Word and Excel.

KNOWLEDGE AND COMPETENCIES

The following key competencies represent qualities, traits and behaviors that a successful employee will exhibit. This list is not exhaustive, as other qualities, traits and behaviors are also desired.

· Communication - Effectively and coherently conveys relevant information to managers/supervisors and coworkers. Listens to and understands others.

· Meets and exceeds expectations of managers/supervisors and coworkers. Acts in a professional, courteous, and cooperative manner.

· Ethics - Seeks guidance before problems occur and promptly reports concerns or potential violations in accordance with reporting procedures.

· Information Gathering - Refers to a variety of sources such as Company policy manuals, employee handbook and external resources. Compiles and organizes all the facts required to respond to request(s).

· Interpersonal Skills - Develops openness and trust with others. Expresses opposing views in a tactful manner. Makes others feel comfortable.

· Multitasking - Shifts back and forth as needed between two or more activities or sources of information. Can handle more than one assignment or responsibility during a given time period.

· Safety – Orientation - Follows and promotes the Company rules and procedures. Shows an appreciation and sets an example for safe work behavior. Does not take inappropriate risks.

E*NVIRONMENTAL/ATMOSPHERIC WORKING CONDITIONS: *

The following environmental/atmospheric working conditions are commonly, but not always, associated with the performance of this position. The actual working conditions will vary.

· Travel to and from customer accounts (Interior/Exterior working conditions).

· Office environment, primarily at customer business locations.

Job Type: Full-time

Benefits:

• 401(k)
• Dental insurance
• Flexible schedule
• Health insurance
• Paid time off
• Vision insurance

Schedule:

• 8 hour shift

Experience:

• Sales: 1 year (Required)
• Merchandising: 1 year (Required)

Work Location: On the road

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