We are looking for a motivated Marketing/Social Media Coordinator to develop and drive enterprise social media strategy in support of the broader brand and digital marketing goals. Duties of the Marketing/Social Media Coordinato rinclude building content and driving engagement across multiple social channels and creating digital marketing tools as needed including corporate videos and digital sales tools, email blasts, brochures, etc. The ideal candidate should have 3-5 years of social media management experience. If you have previous experience in marketing and social media, we’d like to meet you.

Responsibilities:

1. Develops the company’s social media strategy to deliver a balance of brand, product, and thought leadership messages in support of overall marketing strategy and organization goals.

2. Builds content relevant to the company and its subsidiaries’ target audiences and driving engagement across multiple social channels.

3. Creates a regular publishing schedule and implements a content editorial calendar to manage social content and plan specific, timely marketing campaigns.

4. Creates campaign and initiatives targeted at increased audience, engagement, traffic, and sales.

5. Designs, conducts, and delivers standard and custom social media reports including campaign results and social listening.

6. Monitors progress on all platforms by using analytical tools such as Google Analytics and provides insight reports and recommendations.

7. Maintains regular communication with marketing and upper-level management regarding customer feedback, concerns, sale and event progress, and other priority issues.

8. Keeps up with the latest developments and adjusts the strategy within emerging platforms to maximize brand awareness, increase social media engagement, and directly impact the organization’s revenue.

9. Assists sales team in developing leads and new business opportunities, specifically targeting, and identifying audiences and customers for SA products and services.

10. Expand and develop database of potential client contacts and leads.

11. Create digital marketing tools as needed including corporate videos and digital sales tools, email blasts, brochures, etc.

Requirements:

• 2-3 years of social media management experience
• Bachelor's degree in business, marketing, journalism, public relations or related field preferred
• Excellent time management, communication, copywriting, and proofreading skills.
• Strong interpersonal skills are required, including the ability to thrive in a team environment

Job Type: Full-time

Pay: $60,000.00 - $65,000.00 per year

Benefits:

• 401(k)
• Dental insurance
• Flexible spending account
• Health insurance
• Health savings account
• Life insurance
• Paid time off
• Vision insurance

Schedule:

• 8 hour shift

Experience:

• Social media management: 1 year (Required)
• Marketing: 1 year (Required)

Work Location: Hybrid remote in Clifton, NJ 07014

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