Description

City Experiences is seeking a e-Commerce Brand Manager for our Marketing operation in the United States.

Salary Range $85,000 - $95,000

Applicants must be authorized to work for ANY employer in the U.S. We are unable to sponsor or take over sponsorship of an employment visa at this time.

About You:

This person will be adaptable, dynamic, and embody City Experiences’ RESPECT Service System.

About the Opportunity:

This role will be responsible for managing the City Experiences/City Cruise US website, with a main goal of increasing our conversion rates across the site. Think of this role as a conversion specialist, waking up every day thinking of ways to improve our transaction rate through our digital platforms by using data driven solutions.

Essential Duties & Responsibilities:

• Manage and execute day-to-day eCommerce strategy, setting up A/B and multi-variant tests, and building, scheduling, and deploying campaigns.
• Manage all online activity in relation to traffic acquisition, sales, conversion and a/b testing and reporting
• Develop and implement ecommerce strategy in order to improve website performance and speed
• Execute creative strategies to generate revenue on the website
• Explore BIG ideas for change in how our site delivers experiences to our customers
• Working with different business stakeholders, from Marketing to Product, to identify and action on conversion rate opportunities
• Review competitors and innovate ways to engage guests on the site
• Analyze various data points to form quality KPIs that will tell us what’s working best and what can be improved
• Weekly reports on performance via dashboards and data driven tools
• Build alignment across teams and cross-functional partners (technology, marketing, production, etc)
• Perform regular website audits to ensure accuracy, relevance, and effectiveness of website content, leveraging brand and SEO strategies
• Work closely with UX designer and data analysts to create a synergized team that delivers turn key solutions to conversion
• Additional job duties as assigned

Requirements & Qualifications:

• Minimum 3 to 5 years’ experience in a digital role (Project/Product Manager, Digital Production, Web Optimization, Data Management, etc.)
• Excellent understanding of UX, web design, customer flow and web analysis.
• Confidence in traffic analysis, reporting tools and optimization.
• Understanding and experience in UX, Adobe Photoshop, InDesign, Figma, Dreamweaver and Google Analytics

About Us:

City Experiences’ passion is to provide amazing experiences on land and water. Our 40-year success through organic growth and acquisitions has resulted in a portfolio of over 25+ brands that welcome upwards of 30 million guests/riders annually. If you’re an enthusiastic team player who thrives in an environment where communication, creativity, and cooperation are encouraged, this may just be the opportunity for you.

The RESPECT Service System embodies City Experiences’ mission, vision, values and operating principles. By creating a company culture that puts RESPECT at its core, we believe it will drive us to achieve our goal of becoming a Global Experiences and Transportation Leader.

The Company is proud to be an Equal Employment Opportunity and Affirmative Action employer. We prohibit discrimination and harassment against any applicants or employees based upon their race, color, religion, national origin, sex, age, sexual orientation, gender identity or expression, mental or physical disability, status as a protected veteran, or other characteristics prohibited by applicable law.

Additionally, we encourage all qualified applicants including those with past arrest or conviction records to apply. The Company participates in the E-Verify program in certain locations.

We encourage qualified applicants with arrest and conviction records to apply.

Job Type: Full-time

Pay: $85,000.00 - $95,000.00 per year

Benefits:

• 401(k) matching
• Dental insurance
• Health insurance
• Life insurance
• Vision insurance

Schedule:

• Monday to Friday

Application Question(s):

• What is your expected salary range?

Experience:

• Adobe Creative Suite: 1 year (Required)
• Google Analytics: 1 year (Required)

Work Location: Remote

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