Company Overview

FlightBridgeis the only online booking and management platform for the private and business aviation industry, connecting aircraft operators, Fixed Base Operators (FBOs) and vendors. FlightBridge makes it easy to book and manage concierge services such as hotels, rental cars, commercial airline tickets, catering and more, and communicate with Fixed Base Operators (FBOs) and other stakeholders.

FlightBridge fosters an open, supportive, and collaborative work culture to empower every team member to share their ideas and see them to fruition. We appreciate that each new hire brings their unique experience, adding to our culture.

CAMPis the leading independent provider of aviation management products and services with a proven track record of 50 years. CAMP is committed to providing the highest quality products and services to the business aviation community across the globe. CAMP is privately held by Hearst.

Job Summary:

FlightBridge is looking for a Digital Content Marketing Manager to join our team. This is a high-impact role with enormous room for growth. The ideal candidate is a proven digital content writer, creator and marketer who can craft content designed to drive demand and growth at each stage of the customer journey and execute via multiple channels. Experienced using marketing and customer experience (CX) tools, this person will be the visionary for all content, including website copy and design (HubSpot CMS), e-books, customer success stories and testimonials, white papers, blogs, and infographics, developing email campaigns, and assisting in the creation of in-app guides and product walkthroughs to enhance the FlightBridge Customer Experience (CX) using the Pendo platform.

Who We’re Looking For:

· Results-focused: You are a growth-minded business builder who ties your work back to company mission and goals.

· Customer-obsessed: You deeply understand who loves your product, the value they derive, and how you are different than alternatives.

· Collaborative: You work with and partner with others to achieve your goals. We’ll want to hear about how you’ve worked with Account Management, Sales, Customer Success, and Development teams in the past, how you’ve dug into their experience and customer conversations, and helped fuel company growth.

· Flexible: You are open-minded and thrive in changing environments as your company grows and scales.

· Gets Stuff Done: You are comfortable rolling up your sleeves, creating content of all kinds, tracking down the data, and delivering on a short timeline with limited resources. You enjoy working in a fast-paced environment.

Responsibilities:

• Create and execute compelling written and visual content that drives meaningful engagement with prospects and users throughout the sales cycle, onboarding, adoption, and value realization of FlightBridge.
• Able to translate technical product information into customer-focused communications.
• Maintain website with updated content, graphics, and design layout. Optimize content for SEO.
• Manage external agencies or contractors as needed to supplement in-house capabilities.
• Manage email lists and create campaigns in HubSpot and MailChimp, in collaboration with Account team.
• Create and use customer surveys to identify product and marketing opportunities.
• Able to work at both a strategic and ‘hands-on’ tactical level to get the job done.
• Excellent analytical, communication and organizational skills.
• Create and maintain company voice and style, ensuring unified, relevant messaging to multiple personas across all content.

Requirements:

• BA/BS degree or equivalent work experience.
• 5+ years marketing experience developing written and visual content for multiple channels, preferably in a B2B, SaaS, Private Aviation, Corporate Travel, or related field.
• Proven experience in digital marketing and marketing automation, using tools such as HubSpot, MailChimp, Google Analytics required. Working knowledge of graphic design tools such as Illustrator, Photoshop, Canva, In Design, Giphy. Experience with a Customer Experience (CX)/User Experience (UX) tool such as Pendo a plus.
• Able to edit images and video for use in various channels.
• Strong project management, organizational and analytical skills.
• Highly collaborative and positive attitude with the ability to communicate with people at all levels throughout the company.
• Proactive self-starter, able to work independently in a fast-paced environment.
• Please provide a portfolio of writing and content samples.

Job Type: Full-time

Pay: $50,000.00 - $100,000.00 per year

Schedule:

• 8 hour shift

Ability to commute/relocate:

• Atlanta, GA 30318: Reliably commute or planning to relocate before starting work (Required)

Experience:

• Social media marketing: 1 year (Preferred)
• Writing skills: 1 year (Preferred)

Work Location: Hybrid remote in Atlanta, GA 30318

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